How Technology Leaders Can Manage Economic Uncertainty

ByErma F. Brown

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CTO at HealthKey Technologies. IT government, imagined chief and contributing writer with a enthusiasm for progressive technologies.

At a current Forbes Technological innovation Council meeting, one particular colleague introduced up this very fantastic question: What need to we do, as know-how leaders, to be geared up for a feasible recession?

This concern is not technology-precise, but it underlines the simple fact that know-how leaders must be engaged in conversations about economic, economical and normal business enterprise challenges. It also highlights that engineering, the economic system, modify and threats are interrelated and entangled. So how need to we react to a attainable recession?

Varieties Of Change Struggling with Technology Leaders

The previous couple of many years proved that we dwell in an unparalleled period of 3-dimensional (3D) alter—exponential alter, perpetual modify and pervasive transform getting the 3 proportions. We stay in an era wherever improve is coming at us in an intense and accelerating pace induced by political, financial, social, technological, environmental and legal (PESTEL) forces.

PESTEL is a strategy that is used to determine threats, weaknesses and opportunities that can be utilized in a SWOT examination. Even so, the PESTEL assessment doesn’t explicitly consider community wellness hazards this sort of as the Covid-19 pandemic. Clearly, Covid-19 is a single of these Black Swan threats that are incredibly tough, if not impossible, to predict. Nevertheless, the Covid-19 pandemic involves PESTEL be updated and to include things like a precise letter for public well being dangers these kinds of as pandemics, endemics or general wellbeing crises. Maybe introducing the letter H to it to come to be PESTEL-H.

So, in this weather of 3D variations, it is not just about dealing with an economic downturn or a doable economic downturn. It is about running and navigating variations and hazards in the context of these 7 forces of PESTEL-H.

Additionally, organizations and modern society are noticeably impacted by technological innovation in parts these kinds of as AI/ML, quantum and cloud computing, IoT, artificial biology and CRISPR-CAS9 form innovations, just to identify a number of. Technological improvements are bringing about a dizzying sum of change. Technological innovation may well be the biggest drive of adjust right now.

Why Engineering Leaders Ought to Embrace Adjust

When adjust can be an sudden and unwanted event, it is inescapable. Nonetheless, planned variations are highly appealing, primarily in the experience of main challenges.

For businesses with organization risk management (ERM) techniques, pitfalls are probably effectively managed and optimized. But what about 3D improvements that can deliver unanticipated and unplanned challenges that can destabilize businesses? These kinds of risks can guide to incidents that can direct to disasters and disruptions to the enterprise. A unexpected modify can carry about some unanticipated and hazardous hazards to the finest of businesses.

So, what is the connection among hazard and transform, and how to handle equally concurrently?

Improve and threat have a result in-and-result symbiotic partnership. Adjust can induce chance, and risk triggers alter. Danger and alter are two sides of the very same coin of an ever-evolving world. Effective corporations look to be managing 3D alterations and pitfalls properly. They are proactively optimizing risks and introducing steps that deliver about main modifications.

Being familiar with this indicates that corporations have to have to grasp two distinctive still intertwined vital capabilities: transform and danger administration. Equally have their effectively-defined and recognized frameworks, benchmarks and methodologies. Down below are examples of methodologies and instruments that can help in addressing the dichotomy of possibility and modify.

A single of the legendary books and methodologies on transform administration is John Kotter’s guide Major Modify. Kotter provides an 8-move, nicely-examined and structured methodology to navigate change by developing a perception of urgency, developing a guiding coalition, vision, speaking the eyesight, taking away obstacles, producing brief wins, accelerating the change and finally anchoring the improve.

To understand hazard administration, technologies leaders should really critique The Essentials of Hazard Management. The e-book covers ERM, and it is specially beneficial for financial institutions. As the guide points out, “Risk administration is about how corporations actively decide on the kind and degree of hazard that is appropriate for them to assume” as nicely as that “risk administration and threat having are not opposites, but two sides of the similar coin.”

An additional practical ebook on danger administration is Enterprise Chance Administration Resources and Templates, which delivers terrific resources for incorporating risk into corporate governance and gives a methodology with tactics, resources and templates on how to establish, appraise and optimize threats.

A unified company governance framework is essential to correctly handle modify and hazard. Some businesses may well have threat governance that is different from modify administration. Nonetheless, an overarching governance framework is instrumental to the good results of any corporation. The COBIT 2019 framework, for example, delivers an effective organization governance of information and technological innovation throughout the corporation. COBIT reinforces the theory of “staying suitable in a altering environment” with emphasis on value supply and risk optimization.

A few Ideas For Running Chance And Adjust

Again to the first problem: How really should a engineering chief respond to a attainable economic downturn? Right here are some concepts:

1. Contemplate the probable economic downturn as a significant danger that could involve significant alter. Have interaction executives to generate ideas to improve this danger. It is possible that these kinds of a danger will involve changes to the business enterprise approach.

2. In periods of economic uncertainty, financial advisors would recommend rebalancing the monetary portfolio and chopping expending. You could want to adhere to the very same assistance. But it will be distinct for unique firms since an economic downturn could existing terrific expense possibilities for certain businesses who foresee a more robust aggressive position when improved moments get there.

3. Look at rebalancing the organization’s technological know-how portfolio (products, projects, investments) with a concentrate on maximizing its price. This can be accomplished by linking the portfolio to the business enterprise strategy that could possibly have modified to cope with the economic dangers.

In these instances of 3D change, technologies leaders require a 3D response to cope with the pitfalls linked with these variations. We have to have a stable change management methodology, a potent risk management framework and, previously mentioned all, an organization governance framework to manage these modifications and the challenges that are coming at us continuously, relentlessly, exponentially and from all instructions.


Forbes Technological know-how Council is an invitation-only community for earth-course CIOs, CTOs and technological innovation executives. Do I qualify?


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