Fight for skills - things to think about when insourcing digital capability

There is no single business aid that has impacted all industries like Digital marketing. It has become the fastest, broadest and most cost-effective tool that entrepreneurs use to promote their brand.   

All major companies have managed to scale their processes online and the Small and Medium markets are not lagging. The small and medium markets form over 70% of business that survive through digital marketing. 

Digital marketing is one of the biggest revelations of the internet since its inception. And it has become so important, that many higher places of learning now offer it as an expansive course.  

One of the best methods to promote your Thai boxing business is to leverage the many tools of online marketing. Not only does it reach potential customers, but it is relevant to them. 

Here are some of the tools that will help your Thai boxing business greatly 

  • SEO marketing technology 

When you search with keywords that include your brand’s name/services, what do you see? Does your brand come up on top of search results?  

Those brands that rank top in web searches usually employ a service called Search Engine Optimization (SEO) strategy. It is free and less complicated than other means. It involves creating contents that are relevant to your Muay Thai business. 

  • Muay Thai boxing with Facebook, Instagram, Twitter and co 

The Largest Social media sites have made digital marketing easier (paid and free). Share scenic pictures, videos and contents about your Muay Thai business on almost any Social Media site. These sites have led to the rise of many small scale businesses in recent years. 

No brand should be difficult to access in this period, and social media makes sure of that. The best part is that it requires little resources, and can be outsourced to experts. With  Social media, your brand is exposed to over 500 million people every day. 

  • Having a business website 

A business website not only adds legitimacy to your business but will also serve as a great repository for information about your Muay Thai brand and services. Whether you own a Muay Thai gym or a camp, support services, fitness centre or whatever, a business website is the fastest tool to draw customers to your business.  

  • Email marketing  

Emails are the official tool of the corporate world, with over hundreds of emails sent out/received each day. It is cheaper, faster, and easier to send messages through the mail, as long as you can get people to trust you with their email address. 

If you have a big Muay Thai event or your camp has a special program or weight loss campaign, Email can be a great medium to reach your audience.  

Wrapping Up 

There are plenty advantages to scaling your business online, including more promotions, more cost-effective, easier and more ‘open’ than traditional means.  An example of Muay Thai boxing in Thailand is muaythai-thailand and it use digital technology for marketing.  

An undeniable fact is that with any post on the internet, hundreds of millions of people (near and far) can access the information anytime